As a Search Executive you will support the Search team on the day-to-day business as well as taking over long-term projects to optimize the Paid Search performance. Working alongside the German e-commerce team, category managers and our media agency
SEA Specialist/Search Executive (m/f/d)
29.08.2023
Dyson -
Köln
Marketing
Aufgaben
Support with Paid Search campaigns across Google and Bing
Continuous keyword and channel optimization based on performance
Building testing roadmaps to drive growth
Customer journey improvement based on Search Query Insights
Implementation of promotions in Shopping and Text Ads
Competitor insights: monitor competition and optimise ad copy accordingly
Working closely with channel specialists in media agency as well as internally with category and e-commerce teams
Drive the collaboration with webshop team for a combined SEA and SEO strategy
Qualifikation
Digital Marketing or general business degree
First experience in SEA on either the client or agency side would be preferred
Strong analytical mindset
Very Detail orientated working approach
Familiarity with main KPIs for Search campaigns
Understanding of various paid media platforms
Collaborative and able to build great relationships with internal and external stakeholders; able to manage external agencies on a project basis
Working knowledge of 2 languages: German (native speaker) and English
Benefits
Company bonus scheme or performance related bonus
Pension scheme
30 days holiday
Subsidized sport activities
Jobrad (Bicycle leasing)
Discounted Dyson machines
Corporate Benefits
EAP (Employee Assistant Programme)
Flexible working hours
Fare Subsidy for local public transport or on-site parking
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability.
Weitere Angaben
Sprachkenntnisse:
Deutsch - Englisch
Beginn:
Dauer:
Vergütung:
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Angaben zum Unternehmen
Unternehmensbeschreibung
Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re driven by progress and thrive on the challenge of relentless improvement. We’re growing fast and our ambition is huge – more categories, more locations and more people.
Unternehmensgröße
über 10000 Mitarbeiter
Branchen
Großhandel mit Fertigwaren, ohne ausgeprägten Schwerpunkt, Großhandel mit elektrischen Haushaltsgeräten, Großhandel mit sonstigen Maschinen